THE SPIKES CMO COMMUNITY
Where 5,000+ marketing leaders talk about what excites them
A newsletter, a podcast and roundtables for CMOs – from consumer excitement research company Spikes.
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Four ways to join in
Meet in person
Local Roundtables
Intimate gatherings in one city. Next: Zurich, early 2027.
Featured Posts
Spikes Excitement Talks
Our podcast: conversations with marketing and business leaders about brands, leadership and what excites them.
Upcoming roundtables
Join the conversation live
The ideas from the newsletter and the podcast continue at our roundtables – online with leaders from around the world, and in person in cities like London, Munich, Berlin, Frankfurt and Cannes.
10 December 2026 · Online
Global CMO Roundtable
Early 2027 · Zurich
Local CMO Roundtable
Voices from the community include leaders from
Mastercard · Unilever · Henkel · McDonald’s · adidas · Mondelez · Deutsche Bank · Roche · Haleon · Uber Eats · EssilorLuxottica · Beiersdorf